The Small Business Bible by Strauss “This one-of-a-kind book includes fifteen entirely new chapters on such vital twenty-first-century topics as green businesses, easy online advertising and marketing, technology and mobility, and e-commerce. More comprehensive than ever, yet as easy to read and understand as always it is everything you need to turn your entrepreneurial dream into a profitable reality. Find a gold mine of cutting-edge business-building strategies and advice on virtually every topic important to today’s small business owner, including:

  • Developing your idea and writing a winning business plan
  • Buying a great business or franchise
  • Hassle-free hiring, rewarding, and firing of employees
  • Creating a powerful, memorable small business brand
  • Understanding insurance and legalese
  • Thriving in a global economy
  • Designing a killer Web site
  • Marketing, advertising, and growing your business made easy
  • Building a great home-based business
  • Operating and growing on a shoestring budget”

The Small Business Bible: Everything You Need to Know to Succeed in Your Small Business, by Steven D. Strauss [John Wiley, 2008] is also available as a sound recording on CD.